Big To Do — Growth & Pipeline
Local newsletter business at a glance
Audience Health
—open rate
target 40%+ · great 45–50% (6AM City ~45–48%)
Business Health
—directory MRR
advertiser churn — · target <5%
Content Pipeline
Events · Articles · Social — from ClickUpGrowth
Contact CurrentEngagement
Contact CurrentRevenue
Invoices → StripeDirectory
Founding 25Phase 2 — planned
Production throughput
Cadence / on-time %, events per issue, social posts per week, content backlog — from ClickUp.
Add-on revenue streams
Website clients, Meta ads-mgmt MRR, promo package sales — as packages launch.
ClickUp ⚪ not configuredContact Current ⚪ not configured